Geoffrey Gyrisco’s Pro-Active Plan to Sell

Your Home

  1. Submit your home to our local Multiple Listing Service…making it visible to all the active real estate agents in the region.
  1. Include your property in the Keller Williams Listing Service.  This integrated system of websites generates the highest buyer traffic of any real estate firm’s site in Wisconsin.

            Today, when 90% of buyers begin their property search on the web…this makes your property visible to the greatest number of buyers.

  1. Include an extensive series of compelling photographs to engage potential buyers, and have them put your home on their “must see” list of properties.
  1. Price your home competitively…to open the market vs. narrowing the market.
  1. Increase exposure through a large bright red professional Keller Williams sign and lock box.
  1. Prepare a brochure or information sheet on the property.
  1. Promote your home within our 100+ agent west side office, the largest real estate office in South Central Wisconsin.
  1. Hold a luncheon open house for agents, to encourage them to tour and familiarize themselves with the property, leveraging exposure in the marketplace.
  1. Send an information sheet to top selling agents in the Madison metro area for their potential buyers.
  1. Develop a list of features of your home for agents to use with their potential buyers.
  1. Suggest and advise on any changes you may want to make to make your home show better and be more saleable.
  1. Showing line, professionally staffed, 7 days/week, 12 hours/day (most days of the year) to schedule all showings.
  1. Regularly update you on the results of showings, changes in the marketplace, and recommended adjustments in price and strategy.
  1. Whenever possible, pre-qualify the prospective buyers prior to showing the house.
  1. Follow-up with salespeople who have shown your home….for their feedback and response.
  1. Represent you on all offer presentations…to assist you in negotiating the best possible price and terms.
  1. Handle all the follow-up upon a contract being accepted….all mortgage, title and other closing procedures.